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Attribution & Deeplinking Providers

In this lesson, we'll cover the ecosystem vendors & history for attribution and deeplinking.

  • Its very important to review providers/vendors from an objective and technical standpoint
  • There are a lot of core requirements that should be filled, including baisic anaylitics capabilities, various atribution windows, fraud detection, as well as a dashboard and UI
  • Was most sucessful with the moble & web vendors Branch and Appsflyer, however you should choose your own providers from an unbias standpoint while being aware of the certain criteria your new providers can fill

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CRM & Customer Messaging Providers

In this lesson, we'll cover the ecosystem vendors & history for customer messaging.

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