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Review & Course Wrap Up

We'll wrap up the course, review what we learned and provide a timetable for when we'll check in next!

Key Takeaways
Slides
Notes & References

At a minimum, these are the things most people should do ...

  • Implement ATT Framework.
  • Try to get creative with messaging and soft prompt.
  • Update MMP SDK to utilize SDKAdNetwork.
  • Plan for clarity of attribution data to change the day that iOS 14 goes into effect - be on standby to modify paid media campaigns accordingly.
  • Own your Owned Media.
  • Install Web SDK + Web Banner
  • Update email tool to include MMP tracking links.

Slides for this lesson embedded below.
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Up next

Course Episodes

iOS 14 Fundamentals Minicourse Introduction
iOS 14 Fundamentals Minicourse Introduction
4:40
Introduction to iOS 14
Introduction to iOS 14
26:20
High Level Impacts and Martech Stack Effects
High Level Impacts and Martech Stack Effects
17:46
Key Technical Terms
Key Technical Terms
27:44
ATT Framework: What it is and How it Works
ATT Framework: What it is and How it Works
19:47
SKAdNetwork: What it is and How it Works
SKAdNetwork: What it is and How it Works
24:51
Conversion Value: What it is and How it Works
Conversion Value: What it is and How it Works
9:15
Apple Developer Policy
Apple Developer Policy
Coming Soon!
Navigating Uncertainty
Navigating Uncertainty
Coming Soon!
Review & Course Wrap Up
Review & Course Wrap Up
Coming Soon!

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